MATTHEW SEITZ

Head of Insights and Analytics for U.S. Retailers, Google

Matt’s team focuses on developing innovative insights for Google’s largest retail clients. Areas of focus include mobile, omni-channel, media attribution, merchant/category insights and store health. Matt has also worked with telecom and consumer electronics on performance and brand analytics. He has a bachelor’s degree from Miami of Ohio and an MBA from Northwestern’s Kellogg School of Management. Prior to joining Google, Matt has a background in consulting and held full-time positions with McDonald’s and Abbott Laboratories.