Retail Technology – Page 4 – IMC Retail Analytics Council

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Q2 2015 Journal of Retail Analytics

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Customer and Inventory Insights…

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Q3 2014 Journal of Retail Analytics

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Retailers’ Investment in Technology: An Industry Perspective

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The Future of Retail: A Perspective on Emerging Technology and Store Formats

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 Establishing Retail Digital Signage as a New Medium and Measuring Its Effectiveness

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Medill School of Journalism, Media, Integrated Marketing Communications
1845 Sheridan Road Evanston, IL 60208-2101

The Retail Analytics Council (RAC) is the leading organization focused on the study of consumer shopping behavior across retail platforms and the impact of technology. Established in August 2014, RAC is an initiative between the Medill School of Journalism, Media, Integrated Marketing Communications and the McCormick School of Engineering, Computer Science Department.